My class topic (HWCOC Class) for today covered SEO mistakes. I see them so often that I thought it would be a good idea to put them out in a way that people can use them and start to avoid issues.
1. Website and Navigation Errors –
2. Words
3. Link Building vs. Marketing
4. Titles and Descriptions
5. Use Webmaster Tools etal
6. Avoid Gimmicks
7. Keyword Stuffing and Anchor Text
This is just the highlight reel of what to do and not to do. SEO mistakes are very common and some can be quite costly. Link Schemes, Bad content and bad execution on running the website can be lethal to having a good SEO presence.
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