Vertical Web Podcast

Vertical Web has a long history of helping small business owners through the informational classes that we have hosted throughout the years. We are bringing those classes, topics videos, and podcasts to small business owners who want to DIY, or those who want to audit their present digital marketing or SEO company.
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Internet Marketing Clinic Episode 116: The Truth About Permalinks and SSL

http://media.blubrry.com/seo411/feeds.soundcloud.com/stream/883205698-seo411-houston-ep116.mp3Podcast: Download | EmbedSubscribe to Our Podcast Apple Podcasts | RSSUsing the right permalink and how to build one is often lost in modern day web building. For those of us that have been around 20 years, we remember the days of building a site with actual directories and publishing with dreamweaver or Microsoft Front-page. […]

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Episode 115: Recreating Sales Leads – Email Marketing Can Help with SEO and Sales

Podcast: Download | EmbedSubscribe to Our Podcast Apple Podcasts | RSSIn today’s Internet Marketing Clinic we talked about how to do Email marketing with the Vertical Web way of doing this. Since the pandemic Vertical Web has started working with email marketing to help our clients stay in touch but also we have realized that

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Internet Marketing Clinic Episode 114: Internet SEO Toolbox

http://media.blubrry.com/seo411/feeds.soundcloud.com/stream/874746667-seo411-houston-internet-marketing-clinic-114-seo-toolbox.mp3Podcast: Download | EmbedSubscribe to Our Podcast Apple Podcasts | RSSWe do a lot of talking about how to do SEO but we often don’t talk about the tools we use and why we use them. In this episode we talk about the tools but also how I use them to make decisions on how

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Internet Marketing Clinic Episode 113: SEO Beginners Guide

http://media.blubrry.com/seo411/feeds.soundcloud.com/stream/871127872-seo411-houston-internet-marketing-clinic-episode-113-seo-beginners-guide.mp3Podcast: Download | EmbedSubscribe to Our Podcast Apple Podcasts | RSSSometimes it is good to go back to basics. In today’s episode, I take a look at what are the basic principles of SEO and why every business owner needs to have an SEO strategy for their business. The topics I cover are: What is

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Internet Marketing Clinic Episode 112: How To Choose the Right Web Building Platform

http://media.blubrry.com/seo411/feeds.soundcloud.com/stream/869036227-seo411-houston-internet-marketing-clinic-ep-112-choosing-the-right-website-building-tool.mp3Podcast: Download | EmbedSubscribe to Our Podcast Apple Podcasts | RSSEpisode 112 is something I speak about a lot which is what web building tools or platform is good to use.  As I teach these classes many point out their tools/platforms don’t have the ability to do what I’m suggesting. That is because they are

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Internet Marketing Clinic Episode 111: Ultimate SEO Checklist pt1

http://media.blubrry.com/seo411/feeds.soundcloud.com/stream/863981068-seo411-houston-internet-marketing-clinic-houston-episode-111-2020-ultimate-seo-checklist-pt-1.mp3Podcast: Download | EmbedSubscribe to Our Podcast Apple Podcasts | RSSTodays’s podcast covers a bunch of different SEO topics as we work on our ultimate end of the year checklist for 2020. (I know it’s a few months away but it’s coming fast!) Google Webmaster Tools We talk about webmaster tools and why every site

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Internet Marketing Clinic Episode 110: Technical SEO Why Should I Care?

http://media.blubrry.com/seo411/feeds.soundcloud.com/stream/854409010-seo411-houston-internet-marketing-clinic-episode-110-technical-seo.mp3Podcast: Download | EmbedSubscribe to Our Podcast Apple Podcasts | RSSTechnical SEO is a must for anyone that needs to do onsite SEO. Learn here why it is a must and why elements of a page are included. Topics include H1 Tags, Title Tags, and other more technical aspects of a page Read our recent

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Internet Marketing Clinic Houston Ep 109 – 6 Tips to Better Google Rankings

http://media.blubrry.com/seo411/feeds.soundcloud.com/stream/852124741-seo411-houston-internet-marketing-clinic-houston-ep-109-6-tips-to-better-google-rankings.mp3Podcast: Download | EmbedSubscribe to Our Podcast Apple Podcasts | RSSIn this episode, we take a look at the importance of six  specific items that will make or break your Google rankings: Content – Why content is important and how Google may now go as far as to exclude thin or. underdeveloped/uninspired content. Without a strong

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Internet Marketing Clinic Ep 108: Making LinkedIn Work For Your Business

http://media.blubrry.com/seo411/feeds.soundcloud.com/stream/840148924-seo411-houston-internet-marketing-clinic-ep-107-27-seo-mistakes.mp3Podcast: Download | EmbedSubscribe to Our Podcast Apple Podcasts | RSSIn today’s episode, we talk about all the things you need to do to make LinkedIn work for your business. Included is a discussion of how to set up your LinkedIn Profile How to manage your business LinkedIn Page Good LinkedIn Etiquette The value of

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Internet Marketing Clinic Ep 107: 27 Common SEO Mistakes

http://media.blubrry.com/seo411/feeds.soundcloud.com/stream/840148924-seo411-houston-internet-marketing-clinic-ep-107-27-seo-mistakes.mp3Podcast: Download | EmbedSubscribe to Our Podcast Apple Podcasts | RSSToday’s episode covers a wide variety of topics all of which are common SEO mistakes business owners make. Topics include Not properly securing your website and using https Not using Title Tags and Meta Descriptions properly Duplication of content and title tags Not adding proper

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