Local SEO depends heavily on your Google Business Profile, so here’s how to put one together The past several months have been active ones for Google and SEO companies. The world’s foremost search engine has released algorithm update after algorithm update, and SEO professionals have had to adapt along the way. That includes how SEO […]
Local SEO and Google Business Profiles Read More »
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Podcast: Download | EmbedSubscribe to Our Podcast Apple Podcasts | RSSFor anyone who has been around the Internet Marketing Clinic for a while, knows we always try to stay ahead of where the road goes. AI tools have turned 2023 on its ear, and it is not even March. In this episode of the IMCH,
Using ChatGPT for SEO and Website Content Creation Properly Read More »
Understanding and Recovering from Google Algorithm Updates If you’re a business owner with a website, it’s important to understand how Google’s algorithms work and what you can do if your site is hit with an update or penalty. In this blog post, we’ll cover everything you need to know about Google’s algorithm changes and how
Ultimate Guide to Recovering from Google Algorithm Updates and Penalties Read More »
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Podcast: Download | EmbedSubscribe to Our Podcast Apple Podcasts | RSS Buckle up 2023 is going to be one for the ages. Every year brings a new set of challenges for the digital marketing industry, but 2023 may bring more upheaval than normal. Multiple content-related updates in late 2022 appear to be targeted at identifying
Marketing Tips for the AI World that has quickly arrived. Read More »
When you think web design, do you think images, colors, layout – that sort of thing? It’s easy to get caught up believing that web design is only about your site’s form. It’s not. A site’s design also has a major impact on its function, navigation, performance, marketing potential and overall effectiveness as a lead-generating
Nine Things to Look for in a Web Design Agency Read More »
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Podcast: Download | EmbedSubscribe to Our Podcast Apple Podcasts | RSSGoogle has always prioritized content in its rankings, but in the second half of 2022 and into 2023, the search engine giant has gone all-in on content updates. In the past several months, Google has pushed over at least three significant content updates, and its
Google Content Updates Read More »
A content management system (CMS) is a piece of software that allows for the easy storage, organization, customization and delivery of online content. CMS software is a breakthrough for web development, design and publishing, because no coding knowledge is needed to use it. While coding knowledge can help unlock additional features, most CMS software is
Why a CMS is a Must for Any Website Read More »
Google’s rankings are in a constant state of flux. What ranked well last year isn’t guaranteed to work well the following year, and many businesses have been wiped out due to this. The pace of SERP upheaval is increasing, too, because Google is stepping up the pace of its algorithm updates. A decade ago, the
What To Do When A Google Update Affects Your Website Read More »
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Podcast: Download | EmbedSubscribe to Our Podcast Apple Podcasts | RSSLooking back at 2022 – a year of major Google updates Another year, another slate of algorithm updates from the world’s leading search engine. Google making changes to its ranking algorithm is nothing new – it’s always going on, actually – but 2022 saw a
IMCH: Episode 218 2022 A Year in Review Read More »
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Podcast: Download | EmbedSubscribe to Our Podcast Apple Podcasts | RSSSearch engine optimization (SEO) is one of the primary components of digital marketing and is foundational to a successful website. Proper SEO gives your website the best possible chance at securing favorable search engine listings, and those top listings are valuable. In fact, the top
Episode 217: SEO Basics Read More »
