The Importance Of Google Search Engine Optimization

There are a lot of people that know how to start a website, but they may not understand how important Google search engine optimization is to gaining traffic, business, and clients.  Many people have started a website only to be left with the question of what do they do now.  They have built the website or had it built by a company, and now they want to let the internet know that they are open and ready for business; however, they might not be sure how to do this.  This is where an SEO consultant is a must.

Google search engine optimization works on a ranking system.  While the product that a company sells might seem individualistic to them, a quick query will find that there are probably thousands of websites that offer the same type of services, products, or goods.  A great SEO consultant will be able to help the website owner move from the very last slot up the ladder towards the front of the rankings.  This means that instead of being buried on page 133 of a query list, the website will slowly move its way up to the first few pages and eventually, with a lot of work, perhaps move to the top ten.

Google search engine optimization can work wonders for a website, and it is essential that the right SEO is hired for the job.  There should be a list of questions ready for the SEO such as length of time doing this type of work and other important questions that need to be answered.

Google search engine optimization can make the difference between a website being somewhat successful and being a great success.

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Beth Guide

Beth Guide, owner of Vertical Web, is a leader in SEO Web Design, Web Hosting and Digital Marketing. She is a well known public speaker and technology expert in Houston. She also works with with University of Houston Bauer College of Business, Houston Community College for Entrepreneurship, the Houston West Chamber of Commerce, and the Northwest Houston Chamber as well as being a Fox26 correspondent for technology.

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