I got an interesting email this week while trying to solve the great logo debate that went on within our company. The question was why do we care what the Millenials think all of a sudden? As a digital marketer, I should not need to explain what a Millenial is. Or, more than likely you […]
Invasion of the Millennials Read More »
I always say my customers make the absolute best blog ideas and the best training experiences for the minions. Case in point, one of our very old customers called me today to tell me that their site isn’t ranking any longer and wanted to know why. Now they on and off had employed us to
Basic SEO: Why Doesn’t My Site Rank Anymore Read More »
I’m going to bury the lead in the story, so hang with me. Everywhere I go, the art of the English language seems to be slipping into the abyss. Autocorrect, Texting among others, all appear to be co-opting an art form. We even received an envelope back from the Chicago Post Office. From what we
What’s Your Style? Understanding and Implementing a Style Guide Read More »
So I started out today like any other normal day. Got up, looked over our sites. I talked to a few customers. Had a meeting over our new logo and then logged into webmaster tools. Eh or should I say Search Console. I went to one of my favorite places to identify issues with a website, Content
What Do you look like Naked? Or Identifying SEO Issues Read More »
So you know how I’m always telling you that our email box leads to a lot of my greatest inspirations. I had that happen yesterday so I want to share. Its interesting to me how clients perceive what we do for them. Admittedly, we are very much out of the mainstream in that, I don’t
What Clients Need to Know about Digital Marketing Read More »
I still see so many businesses that don’t understand what they are suppose to do with social media and why it doesn’t work for them. I think some of it is that some of the social media managers don’t understand that there is a value to the website or how this should integrate. As I
Social Media Misunderstandings and Mistakes Read More »
Yeah yeah I’m from Jersey and you all know it! And no one says Joisey, so we need to debunk that while I’m thinking of it. But seriously, do you know who your talking to on social media. I don’t mean like do you know the person, but more do you know the audience your
You Tawlking To Me? Knowing Your Social Media Audiences Read More »
Happy June everyone! We are less than 100 days until football season! It also means we are approaching the half-way pole to the year and I’m always looking to see how I did on those resolutions and if they have helped. So as I was sitting thinking about this i saw a tweet go by that had
Ever Shifting Sand vs. A Strong Foundation Read More »
Seems the world is obsessed with size. Every where I go people ask me how long should it be. A good piece of content should be as long as you need it to be. I often used the John Mayer line, say what you need to say. But yesterday I heard a far better explanation.
A Good Piece of Content Is Like A Skirt Read More »
I often read articles about what it takes to be successful at SEO. Content, Links, and Social are all the usual suspects. But the one thing that is constantly overlooked is a sound technical understanding. And I think this is where many SEOs are lacking, and to me the one benchmark that often shines
Why Technical Skills are A Must for Good SEO Read More »
